Partner With UsOwn the
quirk.
Toe wrestling might be the most unlikely cultural moment of the decade. Over 50 years old, tens of millions of views since 2025, growing fast. Get in before the IOC says yes.
Vibram FiveFingers.
Vibram is the Italian company best known for its rubber outsoles, and its FiveFingers range is the original barefoot shoe, built with an individual pocket for each toe and an ultra-thin sole so the foot can move, splay and grip much as it would unshod. It is footwear built entirely around natural movement and ground feel, which makes it a fitting partner for a sport contested with bare feet and big toes.
A real audience. A weird hook.
Want in? Email us.
Every partnership we do is built from scratch around the brand. Tell us what you are trying to achieve and we will design something that fits.
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